But what if one of the most memorable parts of someone’s trip was their hotel room?
Many innkeepers are taking advantage of this idea – and thus creating more revenue — by taking a space on their property and essentially turning it into a gift shop where guests can purchase the sheets, towels, robes, and other amenities they’ve enjoyed during their stay.
Guests enjoy having luxury linens and other comforts when they travel, giving them a break from the familiar sheets, towels, mattresses and blankets they use at home. Some of them even call InnStyle directly to purchase these products. But these customers could – and should – be purchasing through you.
Travelers are more open to shop in the area they are visiting, whether it’s at a hotel, bed and breakfast, inn or vacation rental property.
Why not give them the opportunity to purchase the pillows and the Sealy or Stearns & Foster or Tempurpedic mattress that gave them a wonderful night’s sleep for use in their own home?
We get orders for our InnStyle 600 Pima Cotton Wrinkle Free sheets on a daily basis, and a lot of those orders are coming from your past guests.
Guests also purchase our InnStyle make-up removers and InnStyle Facial Wipes. They are both extremely popular, and would take up very little shelf space if you set up a B&B gift shop. These are our customers, but they could be yours.
This is why we’ve always suggested our innkeeping customers add a gift shop or a shelf or shelves at their property to create a new source of revenue.
If you don’t have the space to set up a shop or room to put up a shelf or shelves to display products, you can simply hang a sign at the front desk or in guest rooms telling guests that products used at your inn are available for purchase.
At InnStyle, we’re more than happy to fill orders placed by your guests and ship products directly to them. Just take the order, charge the customer, and then contact us with the order and let us take care of the rest.
We’ll invoice you for the merchandise when the order is shipped.
Your guest will appreciate the service you are providing them and will enjoy the comfort of the products they used in your inn and remember their stay.
So if you aren’t displaying products in an inn gift shop or shelf or at least letting guests know they can purchase the products they used on vacation, you’re losing extra revenue. With very little effort, you could be bringing in more revenue and provide a service to your guests.
If you would like to know more about how this program would work best for you, please call us at 1-800-877-4667 and speak to one of our knowledgeable sales reps who would be more than happy to assist you with your questions. Please remember to visit the InnStyle website to view our new products and read our recent blog posts. We look forward to serving you!